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IVENTS

Brand activations and experiences

Your brand, experienced up close.

We design and deliver launches and activations built for the audience, the context and the brand’s objectives.

Promoter at a Pallini Limoncello counter inside a supermarket.

Formats we cover

  • Product launches
  • In-store actions and sampling
  • Public experiences in open spaces
  • Brand presence at third-party events
  • Activations at sports events, including ticketing and access control

For in-store actions we handle the permissions and requirements of each store or retail chain, so the team can arrive and set up without surprises.

What the proposal can include

Components adjusted to each project. Not all of them apply to every event; the proposal says which.

  • Venue and format

    Venue selection and negotiation, programme format, layout and flows.

  • Concept and programme

    Guiding idea, alignment with objectives and programme design.

  • Production and audiovisual

    Stage, sound, lighting, screens and set design with technical partners.

  • Catering

    Coffee breaks, meals and bar service coordinated with the programme.

  • Logistics and materials

    Transport, build-up, printed materials and gifts.

  • Teams on site

    Reception, accreditation, coordination and supervision during the event.

In-store activation, Pallini Limoncello
Brand activation, Cazcabel
Brand activation, Culligan
In-store activation, Shanky’s Whip

Related project

In-store activation · Algarve

Pallini Limoncello in store

Promotion and tasting team for Pallini Limoncello at Apolónia stores in the Algarve, over the summer.

bilingual team
PT / EN
View project

How we support you

  1. 01

    Understand the project

    A conversation to grasp the objective, the audience, the context and what is already decided. No finished brief needed.

  2. 02

    Develop the proposal

    Format, venue, components and cost estimate, with alternatives where they make sense.

  3. 03

    Plan and coordinate

    Suppliers, timeline, teams and operations plan, with a single point of contact at IVENTS.

  4. 04

    Deliver and follow through

    On-site coordination during the event, from first access to close, and a debrief afterwards.

Frequently asked questions

Can you organise the whole event?

Yes. We can take the project from concept to execution, or step in only for the components where you need support. The proposal states exactly what sits with us.

Can you work with a venue we have already chosen?

Yes. We adapt the format and the operation to your venue and coordinate with the venue team.

What do you need to prepare a proposal?

The objective of the event, a rough number of participants, the date or period and the city. The rest we work out together.

Can I contact you without a fixed date or budget?

Yes. Many projects start that way. We help define the format and order of magnitude before dates and figures are fixed.

Which areas do you cover?

Lisbon, Porto and the Algarve with our own teams. Elsewhere in Portugal depending on the project, with travel budgeted.

Are the teams insured?

Yes. We work with civil liability insurance and personal accident insurance for the teams.

Request a proposal

Tell us about your event

Fill in the essentials. Date, venue and budget can stay open.